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E-Marketing Specialist - Sammons Institutional Group

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Date: Feb 14, 2019

Location: West Des Moines, IA, US, 50266

Company: Sammons Financial Group

Sammons® Financial Group’s (SFG) member companies offer some of today’s most sought after life insurance, annuity, and retirement planning products. Unlike most financial organizations, our companies are not publicly traded, which means we’re focused on long-term value rather than short-term earnings pressures. As a privately held company, our leaders and employees remain consistently focused on long-term growth, making decisions that allow us to deliver on our commitments to customers, distribution partners, our employees, and our communities. Individually, our companies provide value in the products and services they offer. Together we represent a history of strength and longevity. 

 

Here is what you can expect when you join SFG:

 

  • A Casual dress code which includes jeans. 
  • A rich company culture driven by private ownership and intentional leadership that inspires employees to engage in our healthy, high-performing and values based culture.
  • Healthy balance between work and personal lives.  Friday afternoons off all year long, competitive PTO and generous number of paid holidays. 
  • Great benefits including medical, dental, vision, wellness plan, charitable giving programs, education assistance… to name a few!
  • ESOP- A generous 100% company funded retirement plan. 

 

Here's what you can expect as the E-Marketing Specialist.

You will create and manage e-marketing activities and website content. Primary responsibilities include creating, maintaining, and executing e-mail marketing collateral and managing website content.

  1. Apply brand standards and creative design to create and maintain e-marketing collateral (emails, landing pages, web pages, etc.) in collaboration with marketing project owners/writers and under the direction of the Senior Digital Marketing Specialist.
  2. Use e-marketing tools (Eloqua, Salesforce) to coordinate and execute e-mail marketing programs in accordance with overall marketing communications plans and objectives.
  3. Obtain and ensure accuracy of distribution lists from Sales Admin for email and direct mail campaigns; distribute list counts to Business Development Group, respond to questions, and track approvals; maintain list request form and periodically review list request processes as new data points are defined that can be utilized for segmentation.
  4. Use Liferay platform to update and manage website content. Ensure quality by participating in testing and elevation of web content. Participate in user experience testing for web enhancements.
  5. Research new vendors for new technological advances in marketing; provide information to team with recommendations to consider.
  6. Understand and manage priorities in a fast pace environment while maintaining quality controls; interact with team members on priority changes and status updates; serve as backup for responding to inquiries from other departments through the Marketing inbox.

 

QUALIFICATIONS

  • BA or BS degree in marketing, communications or web development
  • 3 years of e-marketing/web design experience minimum, including HTML/CSS, email marketing automation platforms, and Adobe Creative Suite
  • Ability to manage a large number of tasks under tight deadlines
  • Ability to be proactive in addressing needs and identify solutions when needed
  • Results-oriented and driven, with a passion for marketing
  • Must project a positive, professional image and conduct
  • Disciplined, organized and self-motivated
  • Minimal travel required

 


Nearest Major Market: Des Moines

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